Many leaders pride themselves on setting the high-level direction and staying out of the details. But big picture, hands off leadership isn’t likely to work in a change situation, because the hardest part of change—the paralyzing part—is in the details.Any successful change requires a translation of ambiguous goals into concrete behaviors.
Since the start of the twentieth century, the role of the car has become highly important though controversial. It is used throughout the world and has become the most popular mode of transport in the more developed countries.1]2] In developing countries, the effects of the car on society are not as visible, however they are significant. The development of the car built upon the transport sector first started by railways.
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When renowned journalist Michael Hastings died in a high-speed car accident in 2013, he left behind a secret manuscript hidden in his desk drawer. One year later, almost to the day, the manuscript has been published as The Last Magazine, Hastings’s first (and last) novel.But what a novel it is. Tenacity and perseverance were the qualities that helped Hastings become a star reporter for GQ and Rolling Stone, and they inform the novel’s narrative, creating a story as engrossing as it is believable.
Sorry, but copying text is forbidden on this website!Alcohol is the most common and popular drug in many cultures. There are several problems caused by underage drinking; furthermore, this is a serious disease. Most teenagers have a greater record of underage drinking compared to young people 20 years ago.
Advertising Effectivenessby Jerry W. ThomasThe advertising industry, as a whole, has the poorest quality-assurance systems and turns out the most inconsistent product (their ads and commercials) of any industry in the world. This might seem like an overly harsh assessment, but it is based on testing thousands of ads over several decades.In our experience, only about half of all commercials actually work; that is, have any positive effects on consumers’ purchasing behavior or brand choice.
Small businesses must compete for every customer they have. The cost of customer acquisition is much greater for small businesses, compared to big competitors, which have larger advertising budgets and what seems like unlimited resources for promotions. If you've worked hard and you've spent money to get a good customer, make sure you keep that customer so you will realize the value of your acquisition.
This guide addresses the task of planning and conducting a small research project, such as for an undergraduate or masters’ level dissertation. It aims to help you develop a clear sense of direction early on in the project, and to support you in organising, planning, and monitoring your project.The companion guide Writing a dissertation focuses on the preparation of the written report or thesis.What is a dissertation?A dissertation is a particular kind of academic task. You will usually be asked to generate a topic for yourself; to plan and execute a project investigating that topic; and to write-up what you did and what your findings were.